Search Engine Optimisation (SEO)
Anyone who has created truly unique and compelling website content after reading somewhere that 'Content is King', is by now realising that content is actually a butt ugly frog waiting to be kissed by Princess Optimisation!
You've had your website built by a crack team of designers and it looks simply brilliant. Persausive copy is matched by top notch photography and graphics. Google's found your website and you wait expectantly for the deluge of traffic which turns out to be absolutely...... PANTS!!!
What happened to 'Content is King' and 'Build your website for people, not search engines'?
No matter how good your content, or how pleasing your website is to the eye, if it isn't satisfactorily optimised for search engines, it could be like winking at a pretty girl in the dark! You know you're doing it, but she doesn't!
Search engines aren't stupid, but they're not clairevoyant either! The framework of tags, keywords, content, internal links and external links that tie your website together need to be Search Engine Optimised (SEO'd) to make search engines recognise the relevance of your web pages for the keyword combinations that you're targetting. SEO is what can make a good website great, and it doesn't need to cost the earth to find out where you're going wrong, and using my FREE SEO advice service - it won't cost you a penny!
I would like to point out that I don't offer paid SEO advice, consultancy or any link building, nor do I recommend the services of any third party SEO's, so rest assured that I will not attempt to sell you anything. This is a totally free service.
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